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Debt Strategy & Execution

Smarter Lending for Sustainable Growth

In a world dominated by equity hype, debt is often overlooked, or misunderstood by early-stage and growth-stage founders. Yet when used strategically, debt can be a powerful, non-dilutive financing tool to accelerate your business without giving up ownership.

That’s where our Debt Strategy & Execution service comes in.

We help founders and CFOs design the right debt structure to complement their capital stack, align with their business model, and avoid over-leveraging their future. From choosing the right lender to negotiating key terms, we ensure debt works for your company, not against it.


1. Strategic Capital Stack Design

Companies often default to equity rounds without considering a balanced capital strategy. But not all growth needs dilution.

Our process starts with:

  • Understanding your funding goals (runway extension, working capital, equipment financing, etc.)

  • Analyzing your capital stack (existing equity, prior debt, founder capital)

  • Mapping your growth model to identify appropriate debt instruments

We then recommend where and how debt fits into your broader financial roadmap—whether you're pre-revenue or post-Series A.


2. Structuring the Right Loan

All loans are not created equal. The wrong debt structure can cripple your cash flow or restrict future moves. We guide you through the key design elements:

  • Loan type: Revenue-based financing, venture debt, term loans, credit lines, equipment leasing

  • Terms and covenants: Interest rates, amortization, warrants, prepayment terms, collateral requirements

  • Repayment planning: Tailored to your cash flow and growth milestones

Our focus is on structuring debt you can live with—and scale with.


3. Lender Identification & Relationship Building

Different lenders serve different stages and sectors. We maintain relationships with:

  • Venture debt funds

  • Bank lenders and fintechs

  • Public programs and development banks

  • Asset-backed financing providers

We help you:

  • Identify the best-fit lenders for your stage and use case

  • Package your materials (business case, projections, metrics)

  • Initiate conversations and manage lender due diligence

Think of us as your deal sherpa: opening doors, shaping narratives, and protecting your negotiating position.


4. Execution Support & Negotiation

Getting a term sheet is only half the battle. Final terms determine whether your debt helps or hurts.

We support:

  • Term sheet comparison and redlining

  • Negotiation of rates, warrants, and repayment flexibility

  • Alignment with other funding events (e.g., equity rounds)

  • Coordinating legal review and lender communications

We don’t just get you a deal—we help you get a good one.


5. Avoiding Over-Leverage and Future Traps

It’s easy to fall into the debt trap—especially when capital is scarce or growth pressures are high. Our role is also to say “no” when needed.

We run:

  • Stress tests and scenario modeling to assess your ability to service debt under different conditions

  • Leverage analysis to benchmark your ratios against stage and sector norms

  • Exit-alignment checks, ensuring your debt structure won’t block a future acquisition, follow-on equity, or IPO

Debt should buy you flexibility—not lock you into fragility.


Why It Matters

Used wisely, debt can:

  • Extend your runway without dilution

  • Smooth out cash cycles

  • Finance CapEx or hiring ahead of revenue

  • Signal financial maturity to investors

But poorly structured debt can:

  • Drain your cash in a downturn

  • Trigger default clauses

  • Limit future fundraising

Debt Strategy & Execution is about making sure your borrowing supports your business—not strangles it.


Who It’s For

This service is ideal for:

  • Post-revenue startups looking to extend runway without diluting founders

  • VC-backed companies that need bridge or growth financing between equity rounds

  • Hardware or CapEx-heavy ventures with asset financing needs

  • Founders exploring non-dilutive options like venture debt or revenue-based financing

Whether you’re looking at your first loan or navigating a complex stack, we bring clarity and leverage to the process.